Another Google PR Update has passed and the general impression still remains the same. Sites with little or no useful content have received better pageranks because they have a very good link building strategy whereas quality content sites with few inbound links have fallen back.

Looks like webmasters will be required to spend lesser time developing good content and more time building inbound links if they want to be in Google’s good books.

As for myself, I have received mixed results from this update. I think it’s time to rack my brains and get some creative ideas for link building as I am not in favor of intensive ‘link buying’.